Get Rich With Twitter: Hainess The Power of the Twitterverse and Reach More Customers Than Ever Before如何靠微博来致富（ISBN 9780071638449） mobi 下载 网盘 caj lrf pdf txt 阿里云

　　Master today’s most powerful marketing tool for instant

customer engagement!

Today’s customers have no patience for a long-winded marketing

pitch. What they want is useful and engaging information—in 140

characters or less. The most successful campaigns these days are

short, sweet, and right to the point.

Get Rich with Twitter reveals the secrets of using the most

popular and fastest-growing microblogging tool to reach customers

more effectively than ever before—at a fraction of the cost to you.

Learn how to:

Establish a solid foothold in the Twitterverse

Build a following of loyal, active customers

Craft engaging and effective messages (tweets)

Monitor all Twitter activity concerning your business

Develop a sure-fire viral marketing campaign

You don’t need to do a big song and dance to get customers

interested in your product. Simply give them a tweet. They’ll hear

you loud and clear.

Introduction

PART I Understanding Twitter

  1  Welcome to the World of'Microblogging

  2  Planning for Twitter in Your Business

PART 2 Establishing and Tweaking Your Twitter Presence

  3  Joining Twitter and Getting Started

  4  Building Your Best Tweet

  5  Sending Messages

  6  Searching and Following

  7  Keeping the Tweet on Key

  8  Hashing Out Hashtags

  9  Networking with Twitter

  10  Keeping Tabs on the Twitterverse

  11  Twenty-Five Business Uses for Twitter

PART 3 Advancing the Twitter Touch

  12  Applying Elements of Viral Marketing

  13  A Closer Look at the Need for Engagement

  14  Gaining Advantage from Twitter Advertising

　……

PART 4 Look,Listen,and learn:Twitter Success Stories

Conclesion:It's Your Turn to Tweet

Index

    DENNIS L.PRINCE is among the top ten "Online

Movers and Shakers" named by Vendio.com (formerly

AuctionWatch.com). He has been featured in Entrepreneur and Access

magazines and has appeared on CNBC, BBC Radio, and C/Net Radio.

Prince is the author of numerous books including How to Sell

Anything on eBay. . . and Make a Fortune! and How to Make Money

with MySpace. He lives in Rocklin, CA.

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书籍介绍

Master today’s most powerful marketing tool for instant customer engagement! Today’s customers have no patience for a long-winded marketing pitch. What they want is useful and engaging information—in 140 characters or less. The most successful campaigns these days are short, sweet, and right to the point. Get Rich with Twitter reveals the secrets of using the most popular and fastest-growing microblogging tool to reach customers more effectively than ever before—at a fraction of the cost to you. Learn how to: Establish a solid foothold in the Twitterverse Build a following of loyal, active customers Craft engaging and effective messages (tweets) Monitor all Twitter activity concerning your business Develop a sure-fire viral marketing campaign You don’t need to do a big song and dance to get customers interested in your product. Simply give them a tweet. They’ll hear you loud and clear.