ECONOMICS MANAGERS mobi 下载 网盘 caj lrf pdf txt 阿里云

The editorial team at Pearson has worked closely witheducators around the globe to inform students of the everchanging world in a broad variety of disciplines. PearsonEducation offers this product to the international market,which may or may not include alterations from the United States version.

PART 1 MICROECONOMIC ANALYSIS

1 Managers and Economics

2 Demand,Supply,and Equilibrium Prices

3 Demand Elasticities

4 xechniques for Understand8ng Consumer Demand and Behavior

5 Production and Cost Analysis 5n the Short Run

6 Production and Cost Analysis 8n the Long Run

7 Market Structure：Perfect Competition

8 Market Structure：Monopoly and Monopolistic Competition

9 Market Structure：Oligopoly

10 Pricing Strateqies for the Firm

PART 2 MACROECONoMOC ANALYSIS

11 Measuring Macroeconomic Activity

12 Spending by Individuals,Firms,and Governments on Real Goods and Services

13 The Role of Money 8n the Macro Economy

14 The Aggregate Modeo of the Macro Economy

15 0nternationao and Balance of Payments ossues 5n the Macro Economy

PART 3 0NTEGRAT!oN OF THE FRAMEwoRKS

16 Combining Micro and Macro Analysis for Managerial Decision Making

soLUTIONs TO EvEN-NuMBERED PROBLEMS

GLossARY

INDEX

暂无相关内容，正在全力查找中

暂无出版社相关信息，正在全力查找中！

暂无相关书籍摘录，正在全力查找中！

在线阅读地址：ECONOMICS MANAGERS在线阅读

在线听书地址：ECONOMICS MANAGERS在线收听

在线购买地址：ECONOMICS MANAGERS在线购买

暂无原文赏析，正在全力查找中！

编辑推荐

This is a special edition of an established title widely used by colleges and universities throughout the world. Pearson published this exclusive edition for the benefit of students outside the United States and Canada. If you purchased this book within the United States or Canada you.should be aware, that it has been wrongfully imported without the approval of the Publisher or the Author.Pearson International Edition.

书籍介绍

For one semester MBA Managerial Economics courses Economics for Managers presents the fundamental ideas of microeconomics and macroeconomics and integrates them from a managerial decision-making perspective in a framework that can be used in a single-semester course. To be competitive in today's business environment, managers must understand how economic forces affect their business and the factors that must be considered when making business decisions. This is the only book that provides business students and MBAs with a thorough and applied understanding of both micro- and macroeconomic concepts in a way non-economics majors can understand. The second edition retains all the same core concepts and straightforward material on micro- and macroeconomics while incorporating new case material and real-world examples that relate to today's managerial student.

MyLab或是Mastering系列是在线作业系统。Access Code Card是在线作业系统的访问码，是老师和学生课堂之外网络互动及交流的平台，个人是无法使用这个平台的。请读者注意您购买的这个ISBN是不带Access Code Card的。