Point of Purchase Design Annual: No. 9（中图特价艺术书） mobi 下载 网盘 caj lrf pdf txt 阿里云

The Point of Purchase Design Annual No. 9 is the definitive

resource for what's hot and effective in point of purchase (P-O-P)

advertising. The Annual features colour photographs of the 450

eye-popping displays that took home gold, silver and bronze awards

in the 2000 Outstanding Merchandising Achievement (OMA) Awards

Contest, sponsored by the Point of Purchase Advertising Institute

(POPAI). This book is not only a compendium of the hottest ideas in

P-O-P today, but a reference volume listing the clients and

producers of the exciting executions featured that will be referred

to again and again.

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The Point of Purchase Advertising Institute is the only

international trade association devoted to serving the needs of

brand marketers, retailers and producers of POP advertising and

instore marketing. POPAI sponsors the Outstanding Merchandising

Achievement Awards Contest, now in its 43rd year, to recognize

merchandising excellence in P-O-P advertising.

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